Writing
Notes on running a business through WhatsApp — the rules, the costs, and the habits that separate the businesses that answer from the ones that mean to.
How WhatsApp conversation pricing actually works
Meta does not bill per message. It bills for 24-hour windows, priced by who opened them — here is the model in plain English, and what it means for what you should budget.
ReadWhat WhatsApp actually allows businesses to do
Bulk sending, broadcast lists, cold outreach — a plain reading of Meta's business messaging rules, and why the tools promising the most are the ones that get numbers banned.
Read
See it running on your own numbers
A short call, your actual enquiries, and an honest answer about whether Kepto helps you. No pressure and no obligation.
Or email customers@kepto.co.za. We reply to every message within one business day.